STORY: 

Zympi is a very innovative way of advertising. They know that the old marketing tools do not really work any more. They also know people are using their mobile devices more than before. Zympi is a platform that helps retailers get their messages to their right customers at the right time while respecting their privacy. The only collected information is their gender and age. When the user is within the specified retailer location they will receive deals and coupons on their mobile phones. Their apps are available for free on all major smartphone platforms such as iPhone, Android and Black Berry. This allows them to easily enter any market. Zympi’s platform is also a tool for marketing teams at retail distribution channels. They are able to create, publish and manage campaigns from anywhere and at any time. It also provides them with detailed Consumer Demographics Reports to help them attract more loyal customers.

CHALLENGE:

We spent a lot of time in per-production making sure we were getting the right message across to the right demographic. Zympi project started on April 27 while I was in San Francisco, I had the first Skype meeting with Asish explaining our process and we agreed on moving as fast as possible and have the video completed within 4 weeks. Producing a Grumo usually takes 4-5 weeks and sometimes longer, but Asish was super responsive and at most times provided us with feedback/approval on same day basis. We worked for exact 4 weeks and were able to deliver the final video on May 25th, 2012.

RESULT:

CLIENTS:

Produced at Grumo Media for Zympi | Los Angeles, USA

ROLES:

Script Writer and Creative Producer: Pedram Daraeizadeh

TESTIMONIAL:

It was really a great pleasure working with you. Throughout the process, you and your team were with me advising, taking notes on the unmet needs and finally delivering them in a very professional and timely way. Couldn’t be more happier. I also appreciated you working with me on the price that fit my budget. I am looking forward to creating some more awesome videos with you guys.